It’s interesting that from time to time I read about the lack of innovation in affiliate marketing and then I think on one hand that people forget how far we have come. It’s also perhaps because in the UK we are guilty of looking too much within our own community when some of the really interesting stuff is being developed by those who aren’t long time affiliates.

I’ve been watching Nooked for a while now and they have been releasing some really interesting widgets.

Firstly you can create a widget containing different products of your choice

I’ve gone for Skiing Holidays in this one. Then you can publish that widget to your blog/facebook/myspace page and start earning from it. It’s the type of thing that is definitely going to appeal to a blog owner who doesn’t want to get into the nuts and bolts of signing up with an affiliate network.

Once you publish the widget there is then an option to “Grab This” which would allow anyone to pick up your widget code and add it to their site but still earn you the cash.

Finally you can also earn for a year by referring people to Nooked. None of the links in this post are referral links as I want to make the point that I’m writing about them because it’s interesting and not because I’m being paid or trying to earn a bit of cash.

Overall I’m pretty impressed with what Nooked are doing. It’s a bit of a limited product set that they are working from at the moment but I understand that is to improve soon.

So what do you think? Is it the sort of thing that might work well on Keith Bond’s Fashion Style You or would it appeal more to the mainstream that doesn’t actually need to have heard of “affiliate marketing” to make some extra money?